NAME: kevin hsieh
LOCATION: palo alto, ca
EMAIL: drifttek@hotmail.com
EDUCATION: uc davis
DEGREE: bachelor of science
in graphic design & visual communication

07/08 – Current : Art Director
R/GA (San Francisco, CA)

07/06 – 07/08 : Art Director
AKQA (San Francisco, CA)

05/05 – 07/06 : Senior Designer
EVB Evolution Bureau (San Francisco, CA)

06/04 – 05/05 : Graphics & Motion Designer
Juxt Interacive (Newport Beach, CA)
Nike - NikeStore.com Photoshoots: 2009

DESCRIPTION:
a collection of photos shot for nikestore.com
ROLE:
art direction

CREDITS:
company: r/ga
photographer: ryan unruh


Nike - Niketown Holiday: 2008

DESCRIPTION:
developed the holiday campaign for brick and mortar niketown stores.
ROLE:
art direction
CREDITS:
company: r/ga
designer: peter golibersuch

Zion-i Presents Zumbi in Bringers of the Dawn Mixtape (CD Cover): 2008

DESCRIPTION:
mixtape cd cover and cd design
ROLE:
art direction and design
CREDITS:
company: live up records

Nike - NikeStore.com Holiday Gift Center: 2008

DESCRIPTION:
holiday mini site to help shoppers find the perfect gift for the season.
ROLE:
art direction and design
CREDITS:
company: r/ga

Nike - NikeStore.com: 2008

DESCRIPTION:
Redesign of the long running ecommerce site designed in flash.
ROLE:
art direction and design
CREDITS:
company: r/ga

Microsoft Game Studios & Epic - Gears of War 2: 2008

DESCRIPTION:
the gears of war 2 portal site. information and media about the highly anticipated video game sequel.
ROLE:
art direction and design
CREDITS:
company: akqa

Microsoft Game Studios & Epic - Gears of War 2 Last Day Experience Site: 2008

DESCRIPTION:
take a tour through the gears of war world. stop and examine objects to learn about the events and lives of people in the gears universe.
ROLE:
art direction and design
CREDITS:
company: akqa

NIke Women Asia Pacific - Meet Maria : 2008

DESCRIPTION:
spin maria shrapova 360 degrees to learn more about her.
ROLE:
art direction and design
CREDITS:
company: akqa

NIke Football Asia Pacific - Blood, Sweat, and Tears : 2008

DESCRIPTION:
a series of films about six footballers and their rise to semi-stardom.
ROLE:
art direction and design
CREDITS:
company: akqa

NIke Women Asia Pacific - Influencers : 2008

DESCRIPTION:
a website that uses seven athletes to motivate young women to play various sports.
ROLE:
art direction and design
CREDITS:
company: akqa

Nike Training Asia Pacific : 2008

DESCRIPTION:
Six major athletes talk about their training regiments and show you how you can train for your own goals. Exercise videos and training guides supplement the motivational speechs.
ROLE:
art direction and design
CREDITS:
company: akqa

Microsoft Game Studios & Bungie - Halo 3 Believe for XBOX 360 : 2007

DESCRIPTION:
concepting, design, and direction for the halo 3 video game site. Winner of Cannes Lions Integrated Grand Prix, Cyber Lion Silver, Grandy Award, One Show - Silver (Microsite), One Show - Gold (Integrated), Art Directors Club - Distinctive Merit (Microsite). Winner of an FWA SOTD and SOTM. Voted most successful entertainment launch in Most Contagious Magazine for 2007. 2008 MI6 gold award for Outstanding Overall Marketing Campaign, Most Clickable Website, Best Directing, Best Editing. MI6 silver award for Best Online Advertising Campaign and Best Use of Special Features.
ROLE:
art direction and design
CREDITS:
company: akqa

Buddhapparel Fall Catalog: 2007

DESCRIPTION:
catalog designed based on the comic book style for client ordering.
ROLE:
design and illustration
CREDITS:
company: buddhapparel

Nike Zoom Kobe: 2007

DESCRIPTION:
initial site designs for new shoe launch. idea based around kobe starting new, a reinvention of himself.
ROLE:
art direction and design
CREDITS:
company: akqa

Microsoft Game Studios & Bioware - Mass Effect for XBOX 360: 2007

DESCRIPTION:
sit down in front of a computer from the future in the shoes of captain shepard. 2008 MI6 silver award for Best New Property Launch
ROLE:
art direction and design
CREDITS:
company: akqa

Nike Asia Pacific - Summer Hoops Basketball: 2007

DESCRIPTION:
video site that showed the childhood backgrounds of four NBA athletes.
ROLE:
art direction and design
CREDITS:
company: akqa

LACED - The Love. The Game. The Birth of Nike Basketball: 2007

DESCRIPTION:
microsite for a sneakerhead documentary, with an archive section to house exclusive content
ROLE:
art direction and design
CREDITS:
company: akqa

Mypoints - Initial Site Redesign: 2007

DESCRIPTION:
restructuring of content
ROLE:
art direction and design
CREDITS:
company: akqa

Nike Asia Pacific - Premium Products - Nike Air Force 25 Section: 2006

DESCRIPTION:
wear testing on the shoemade possible with 3d effects
ROLE:
art direction and design
CREDITS:
company: akqa

Nike Asia Pacific - Premium Products - Main Landing: 2006

DESCRIPTION:
design of the home navigation
ROLE:
art direction and design
CREDITS:
company: akqa

Microsoft Game Studios Forza 2 Racing Institute : 2006

DESCRIPTION:
developed initial concepts for the video game site. worked on look and feel and navigation based on green screened actors. Winner of an FWA SOTD and Adobe Site of the Day: Adobe Creative Showcase, July 2, 2007. 2008 MI6 silver awards for Most Clickable Website.
ROLE:
art direction and design
CREDITS:
company: akqa

Nike Zoom Lebron IV: 2006

DESCRIPTION:
developed the sneaker site look, feel, and navigation based on limited assets. The site won a Gold World Medal: Home Page, at New York Festivals International Advertising Competition. Also recieved an award for Merit: Website Design - Product/Service Promotion, at the Art Director’s Club (ADC) Awards as well as a Merit Award for Business to Consumer Microsites in the 2007 One Show Interactive category.
ROLE:
art direction and design
CREDITS:
company: akqa

Buddhapparel Transformers Optimus and Megatron Bandana Tees: 2006

DESCRIPTION:
tee shirt designs
ROLE:
illustration
CREDITS:
company: buddhapparel

Zion-I Starring in the Science of Breath Volume 3 (CD Cover): 2006

DESCRIPTION:
quick cd cover design
ROLE:
art direction and design
CREDITS:
company: live up records

Zion-I and the Grouch Are Heros in the City of Dope (CD Cover): 2006

DESCRIPTION:
preliminary cd cover design
ROLE:
art direction and design
CREDITS:
company: live up records

Adidas Step Inside KG Kevin Garnett KG3 Site: 2006

DESCRIPTION:
preliminary comps to establish look and feel. they were later on rendered in 3d. Won a FWA SOTD, finalist in London International Awards: Interactive Media, shortlisted in the Clios: Fresh Approach, One Show finalist for Business to Consumer, Internet Advertising Competition: Best Sports Interactive, Addy Gold: Best of Division, Summit Bronze: Consumer Product Website, 2006 Horizon Gold Winner: Entertainment.
ROLE:
design
CREDITS:
company: evb

Adidas Basketball Do you believe in 5?: 2006

DESCRIPTION:
product area in which you can view all shoes. it's a high-tech shoe rack that can read shoes. Won a FWA SOTD.
ROLE:
art direction and design
CREDITS:
company: evb

Lego Star Wars 2 II Site: 2006

DESCRIPTION:
lego star wars 2 game site. has demos, trailers, and lego character builder.
ROLE:
art direction and design
CREDITS:
company: summit

Adidas Superstar Promo: 2006

DESCRIPTION:
promo for adidas superstar camp 2006
ROLE:
art direction and design
CREDITS:
company: evb

Reggie Bush Press Release: 2006

DESCRIPTION:
reggie bush the newest member of team adidas is a thrill player.
ROLE:
art direction and design
CREDITS:
company: evb

Adidas Major League Soccer (MLS): 2006

DESCRIPTION:
site to showcase all the teams, players, and apparel of MLS. Winner of an FWA SOTD.
ROLE:
art direction and design
CREDITS:
company: evb

3 the Hardway Flyer: 2006

DESCRIPTION:
tour flyer
ROLE:
art direction and design
CREDITS:
company: soul clap and buddhapparel

FX Networks Viral Campaign for "Always Sunny in Philadephia": 2006

DESCRIPTION:
damn people to hell and see what other people have been damned for. 2007 Bronze winner in the Horizon Interactive Awards
ROLE:
design
CREDITS:
company: evb

Adidas Football: 2006

DESCRIPTION:
site defining the thrill and destroy players in football.
ROLE:
art direction and design
CREDITS:
company: evb

Adidas Basketball :2006

DESCRIPTION:
pitch idea that uses a scene to connect a player to his shoe.
ROLE:
design
CREDITS:
company: evb

Adidas Basketball: 2006

DESCRIPTION:
search basketball by shoe or by player. this is the player selection page
ROLE:
design
CREDITS:
company: evb

Kashi Website: 2006

DESCRIPTION:
kashi website and changes widget.
ROLE:
design
CREDITS:
company: evb
art direction: liz balin

Adidas Running: 2006

DESCRIPTION:
round 1 comps for a running site that is fully customizable based on questions you answer.
ROLE:
art direction and design
CREDITS:
company: evb

Wrigley's Juicy Fruit Island Blue "Legend of Ultimate Pirate": 2006

DESCRIPTION:
story-telling site that tells the origins of the ultimate pirate. it's the prequel to the tv spot.
ROLE:
design
CREDITS:
company: evb

Wrigley's Juicy Fruit "Crazy Ant Antics": 2006

DESCRIPTION:
fun mini game that plays off of the tv spot to make you ant do tricks.
ROLE:
art direction and design
CREDITS:
company: evb

Adidas Goal the Movie Trailer Mixer: 2005

DESCRIPTION:
goal the movie trailer mixer
ROLE:
design
CREDITS:
company: evb

Bubbletape Nickelodeon Hotel Promo: 2006

DESCRIPTION:
scenes from bubbletape's nick hotel promo
ROLE:
design and illustration
CREDITS:
company: evb

Wrigley's Orbit White "Friends of Bright": 2006

DESCRIPTION:
original tent scene before 3d rendering. Won FITC Toronto 2007, San Francisco Silver ADDY, Cannes Lion Finalist, SXSW Finalist, Adobe SOTD, FWA SOTD, Finalist in London International Awards: Interactive Media, 2007 Gold winner in the Horizon Interactive Awards.
ROLE:
design
CREDITS:
company: evb
art direction: liz balin

Wrigley's Orbit "Good Clean Feeling": 2006

DESCRIPTION:
heaven scenes from an orbit site based on hoe orbit can even clean a dirty mouth like snoop's. Winner of an FWA SOTD, 2006 Interactive Media - Websites Winner: Foods at the 2008 London International Awards
ROLE:
design
CREDITS:
company: evb
art direction: jose martinez

Zion-i Tour Flyer: 2006

DESCRIPTION:
tour flyer
ROLE:
design
CREDITS:
company: buddhapparel and zion-i

Microsoft Ms. Dewey Site: 2006

DESCRIPTION:
fun search results in video
ROLE:
design
CREDITS:
company: evb

AMC Best Buy Ski Icon Site: 2005

DESCRIPTION:
site based off of the amc movie trailers that tell you to "turn off your phone"
ROLE:
design
CREDITS:
company: evb
art direction: todd bois

Bella Sera "Twilight with Mia" Campaign: 2005

DESCRIPTION:
cookbook, end cap, and direct mail piece for mia, spokesperson for bella sera wine
ROLE:
design
CREDITS:
company: evb

J-Live and One Be Lo Flyer: 2005

DESCRIPTION:
tour flyer
ROLE:
design
CREDITS:
company: soul clap and buddhapparel

Sunkist Soda "Make It Orange" Movie Mixer: 2005

DESCRIPTION:
mix your own orange moments mixer
ROLE:
design
CREDITS:
company: evb
art direction: eddy tofslie

The Time is Now Mix CD: 2006

DESCRIPTION:
cd sleeve
ROLE:
design
CREDITS:
company: buddhapparel

Leap Frog Site: 2006

DESCRIPTION:
site expansion and advertising
ROLE:
design
CREDITS:
company: evb


Wrigley's Candystand: 2005

DESCRIPTION:
logo and website redesign
ROLE:
art direction and design
CREDITS:

Badmash Beat Down Genocide Fundraiser Flyer: 2005

DESCRIPTION:
flyer for event
ROLE:
design and illustration
CREDITS:
company: badmash

 
TARGET up2d8 website: 2005

DESCRIPTION:
background images for target's up2d8 pc utility, How Magazine Interactive Design Awards has named the Target up2d8 Desktop Application a winner for Outstanding Achievement.
ROLE:
design
CREDITS:
company: juxt interactive

 
Nestea Ice Tee Designs and Conceptual Sketches: 2005

DESCRIPTION:
two t-shirt designs and initial pitch sketches. Awarded National Addy Gold, 2006 Interactive Design Award (Consumer Websites), OC Ad Club Gold, AIGA Annual Design Competition 2006 (Promo design and advertising), shortlisted Clio Awards 2006 (Consumer targeted), One Show 2006 Merit (Business to Consumer), How 2006 Interactive Design Awards (Outstanding Consumer Websites), Finalist Flash Forward 2006 Seattle (Original Sound), London International Advertising Award (Interactive: Beverages) 2005, Communication Arts: Interactive Annual 2006 (Advertising) and SOTW July 2005, FWA SOTD and SOTM, How Design: Top Ten June 2005, Ultrashock: Bomb Shock Award (June 2005), Macromedia SOTD (July 2005), STEP: Grand Prize Winner (Best of Web Design) 2006.
ROLE:
design and illustration
CREDITS:
company: juxt interactive

Badmash Weekly Comics: 2004

DESCRIPTION:
weekly comic strip for mahoot media
ROLE:
illustration
CREDITS:
script: sanjay shah

The City Poster : 2002

DESCRIPTION:
illustrated poster
ROLE:
illustration
CREDITS:

Lyon Real Estate: 2003

DESCRIPTION:
billboard campaign
ROLE:
concepting and illustration
CREDITS:
company: crocker/flanagan

Athlete Legacy Network ( ALN ) Comp: 2004

DESCRIPTION:
non-profit athlete foundation
ROLE:
art direction and design
CREDITS:
comapny: juxt interactive

Thank You Poster - 2002

DESCRIPTION:
silkscreen print
ROLE:
illustration
CREDITS: